Marketing

Week In Review

by Marc October 30, 2011
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This weekend makes me feel happy that this East Coast Gambler has moved west. My friends in NY, NJ, PA, MA and CT are all complaining about snow. And not this Snow. Meanwhile, I can’t stay inside. It’s been 80 and sunny. In fact, the football games stink and I’m cutting this short to go [...]

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Please Buy Tickets To Stevie Wonder; These Cosmopolitan Twitter Ads Bother Me

by Marc October 26, 2011
QOTSA Cosmo Small

Today the Cosmopolitan of Las Vegas announced an awesome New Years Eve concert with Stevie Wonder. Stevie Wonder is awesome and doesn’t tour. This will truly be a special event. It’s the kind of even people will travel for. Seriously, I can’t contain my excitement for how awesome this concert will be. I have no doubt it [...]

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New Cosmopolitan Commercial Fun but Not Good

by Marc October 25, 2011
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The Cosmopolitan of Las Vegas debuted a new commercial this weekend and while it’s fun and I understand the “just the right amount of wrong” message, this is not an advertisement that would make me remember the company that made it. It keeps continuity in the marketing of the property, but that doesn’t make me [...]

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Week In Review

by Marc October 23, 2011
Revel Atlantic City Small

Awesome comments on AC2LV this week. Love the interaction between everyone here. Thanks for being involved. It’s pretty great to see. Yesterday I stopped at the Vegas Internet Mafia Family Picnic put on by the fine folks at rate vegas and vegas tripping. It’s great to see the community each of those websites has and [...]

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Atlantic City Casinos Get Cheaper and Wider

by Marc October 19, 2011
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Atlantic City is desperate. They’re losing business to the rest of the east coast casinos. As a casino market they are pulling out all the stops. They’ve tried giving away a boob job. They’ve tried bobbing for pickles. Nothing is working. Customers continue to go elsewhere. Now the casinos are looking to bring in lower [...]

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Week In Review

by Marc October 9, 2011
Wynn Las Vegas Small

Last week was a blast. The Global Gaming Expo (G2E) was in Vegas as were my parents (who are much more exhausting then they realize) as was the band The Sword (AMAZING). I’m half spent and half raging right now. That may also be the 3 cups of coffee I had today. I usually only [...]

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Atlantic City Keeping Things Classy (Not Really)

by Marc September 29, 2011
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Just when we thought the Atlantic City casinos couldn’t get any lower on the promotions basket, here comes Trump Entertainment giving away plastic surgery as a prize. The two Trump casinos will give $25,000 worth of plastic surgery to one lucky winner. The winner from a player’s card contest can mix and match various types of surgery, [...]

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Does The Cosmo Promote Gambling? Nah.

by Marc September 13, 2011
cosmopolitan las vegas building small

I was catching up with my news this weekend and came across a quick and funny blog from Stiffs and Georges about Cosmopolitan promo videos on youtube not having any gambling. There are no surprises, but rather than re-wording the blog I’ll just share it here. I’m Shocked, Shocked! … to discover that there is gambling [...]

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If A Casino Does A Weekly 72 Hour Sale Is It Really A Sale?

by Marc July 27, 2011
Tropicana Las Vegas Sale Small

I don’t follow many casinos on twitter anymore.  Most of them violate my personal twitter etiquette and I don’t want their useless crap mixed in with crap that is useful to me.  Anyway, over the past few weeks I’ve noticed a lot of casinos offering 3-day sales each week.  For example, Tropicana seems to be [...]

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Ballys Atlantic City Hits Bottom Of The Barrel

by Marc July 7, 2011
Ballys Atlantic City Small

Atlantic City, as a whole, is reaching for marketing ideas.  Go-Go dancers and skimpy uniforms are nothing new.  However, their newest ideas include bobbing for pickles contests and other strange promotions. “Look at this crowd. We have 300 or 400 folks here,” Joe Domenico, Bally’s senior vice president and general manager, said while watching the [...]

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